Social Media Marketing Services
We are in an age where quite 70% of consumers expect a brand to possess a social media presence. But, not just any social media presence—consumers expect your brand to possess a tailored, cohesive social media strategy.
Almost every business can enjoy social media marketing services. While most companies know they ought to be using social media to plug their business, they don’t know what networks to take a position in—Facebook, Instagram, Twitter, LinkedIn, etc.—or what proportion, and that’s where our social media management services step in. Digi Web Smart SMM and advertize services to remove the complexity of social media for business owners and allow you to stick with what you recognize best—running your business!
What's Included in Our Social Media Marketing Services
Our process for social is analogous to our approach to marketing in general:TRACK > TEST > TWEAK > REPEAT.
Simply put, you can’t maximize what you fail to live and track. Better data equals better results. Learn more about Digi Web Smart's social media services list and packages below!
1.COMPLETING A COMPETITOR ANALYSIS
- Completing marketing research of your service areas and industry
- Finding and analyzing local competitors who are currently outperforming you in audience size and engagement
- Analyzing the best content and messaging that performs well in your industry-area
2.CREATING ENGAGING ORGANIC SOCIAL CAMPAIGNS
- Researching content that has high engagement together with your audience
- Posting and scheduling regular posts
- Monitoring engagement and interaction
3.CREATING DATA-DRIVEN PAID SOCIAL CAMPAIGNS
- Creating and generating custom audiences to best target your company and brand
- Creating copy and imagery for high-performing social ads
- Split-testing ad copy
- Reporting and improving paid social ads
4.TRACKING YOUR SOCIAL CAMPAIGNS
- Tracking and optimizing your audience and reach
- Tracking and optimizing engagement rates
- Tracking and optimizing click-through-rate and leads
- Tracking and optimizing your ROI on paid social campaigns to generate leads and sales
5.MANAGING & MONITORING YOUR SOCIAL REPUTATION
- Monitoring social media reviews
- Monitoring social media feedback and sentiment
- Monitoring social engagement from campaigns
- Monitoring brand mentions and chatter across social platforms
6.AMPLIFYING YOUR EFFORTS WITH WEBSITE INTEGRATION
- Installation of social widgets on the website
- Optional website social feed
- Adding social buttons+ icons like “Share on Facebook, youtube, tweeter” or “Pin This” to website content
Why Social Media Marketing may be a Smart Bet for Your Business
Social media campaigns are low-cost to run and maybe specifically targeted to the audience that you simply want to succeed in. At Digi Web Smart, our social media specialists will develop baseline data to raised determine which social media platforms are producing rock bottom cost per lead and therefore the highest return on ad spend. we will assist you to track and test paid social media campaigns on a spread of platforms, including:
FACEBOOK ADVERTISING facebook-logo
Facebook advertising campaigns leave both text and photos to be displayed on your advertisement for max audience engagement. You’re ready to target your audience supported interests, demographics, and geography, while also determining what proportion you would like to pay per click or pay per mille (cost per 1000 impressions).
Facebook alone has over 900 million unique users spending over 700 billion minutes per month on the location . does one want to advertise where your customers are spending their time? Then you’ve needed to advertise on social media.
Read our Facebook marketing case study here!
Instagram Marketing social media marketing services
Instagram marketing (done through the Facebook ad platform) may be a must-have for any business with visual products and services. Not only is it the second-most popular social platform, but 74% of users go online daily. You’re ready to target your audience supported interests, demographics, and geography, while also determining what proportion you would like to pay per click or pay per mille (cost per 1000 impressions).
Houzz-logo HOUZZ ADVERTISING
Houzz marketing services are an excellent way for home improvement companies like remodelers, architects, and builders to attach with customers who are trying to find home improvement ideas. Houzz Pro+, the network’s paid platform, allows you to extend your photos and visibility, get more insights about your profile, and choose multiple categories and repair areas.
Read our Houzz case study, where we helped one remodeler increase their Houzz visits by 378%!
Youtube-logo YOUTUBE ADVERTISING
YouTube is the second-largest program and features a larger adult audience than any cable network. Unlike television, once you invest during a YouTube marketing campaign, you'll target your ad only to your audience. Plus, advertising on YouTube is as easy as connecting it to your AdWords account.
LinkedIn-logo LinkedIn ADVERTISING
LinkedIn advertising services allow you to interact with more B2B customers. About four out of 5 LinkedIn members drive business decisions, and members have 2x the buying power of other social platforms. There are two paying options in LinkedIn Ads which most effective —cost per click or cost per mille (cost per 1000 impressions).
TWITTER ADVERTISINGTwitter advertising and marketing services
Twitter allows you to settle on the target of your campaign, including tweet engagements (retweets, favorites, replies), website clicks, app installs or engagements, followers, or maybe leads, and it only charges you when your specified action occurs. Plus, Twitter allows a maximum daily budget and maximum cost per action which gives you an idea.
AND MORE
We can also assist you in test ads on platforms like Pinterest, Nextdoor, Houzz, and more. In competitive industries, we frequently find that the standard cost per interaction is cheaper than Google Ads and Bing Ads!
Other Social Media Marketing Services for Businesses
Social media analytics and reporting – Before you start marketing on social media, it’s crucial to place proper tracking in situ. Our custom social media analytics provide clients with valuable insights into the communities around their brands. Our reports help business owners more specifically target their marketing messages.
Brand monitoring – If your customers are online, there’s an honest chance they're talking about your business! Through review sites and social networks, customers are expressing their opinions of companies both positively and negatively. keep it up the top of what people are saying about your company through Digi Web Smart state of the art monitoring tools! We’ll continually monitor the online for any new mentions of your company on blogs, review sites, or social networks.
Reputation Management – Managing your online reputation is one of the foremost important marketing strategies you'll employ! Negative comments and reviews can hurt your program rankings and that they are often damaging to your ability to draw in new clients. Actively engaging your customers and your reviews online will allow your business to remain before the news and control how your company is perceived.
Social Media Marketing Improves Your SEO
The social media debate has been raging for years within the search world. Matt Cutts, head of the Google Webspam team, has adamantly denied that they matter. On the flip side, smart ones have done studies and basically said: “yes, they are doing matter.”
Below may be a snippet from a Moz ranking factors survey that shows social media—especially Facebook—really correlates to look results.
Facebook likes and shares influence rankings—just not within the way we expect of a standard ranking. Simply getting more likes and shares isn’t getting to make an immediate result—but it means you’re attacking your web marketing strategy during a successful way.
Why Choose Digi Web Smart over Other Social Media Marketing Companies or Social Media Agencies?
Digi Web Smart is far quite a social media marketing business or SEO company—we truly see ourselves as an online marketing partner to your business. We market your business as if it were our own—meaning we attempt to really understand your services, products, sales process, competitors, industry, and markets to effectively market your company online, all while tracking and measurably justifying your investment in our online marketing services.
Get started with our social media management services today!
Contact us online for more information about our social media marketing services packages and pricing.
*Already investing and putting efforts in social media marketing with another company? Ask about our social media audits! We’ll offer you an in-depth check out the performance of your social media profiles, how your social media campaigns are performing, and the way our team of social experts can improve your social media marketing.
What Makes Digi Web Smart Different
Our goal is to be the simplest analytical, data-driven online marketing and social media marketing company on the planet! Unlike other social marketing companies, we operate from the attitude of a business owner (our account managers have gotten to understand more about business than most “social gurus” will ever know—call us and see).
We strive to supply superior service by offering the subsequent to all or any of our social media marketing clients:
- A fanatical Account Manager, someone that understands business and social media, to be your guide
- Detailed monthly reports will be given to that connect social performance to your bottom line
- A support team that has an analyst, web designer/developer, and a fanatical professional copywriter
- Access to our proprietary analytics software and see for your self
